Best tools for Startups
- Noriko Yokoi
- Apr 18, 2024
- 3 min read
Updated: Oct 9, 2024

Why Do You Need Tools?
Founding a business is thrilling and nerve-wracking all at once. The excitement of building something from scratch is matched only by the daunting task of actually doing it. As you dive into the entrepreneurial world, you quickly realize the importance of basic business infrastructure.
In the corporate world, we often took for granted the seamless software and platforms that powered our daily operations. But as a startup founder, you're now faced with the reality of sourcing, implementing, and paying for these tools yourself. It begs the question: What are the best tools for startups?
The SaaS market is a bustling marketplace, teeming with new platforms and solutions popping up on a seemingly monthly basis. While this diversity offers a wealth of options, it also means there's no one-size-fits-all. And let's not overlook the fine print—those seemingly affordable plans can quickly spiral into budget-busting expenses as your business scales.
Our Tried and Tested Favorite Tools for Startups
At Startup ideation, we're committed to efficiency and cost-effectiveness. We've scoured the market to find tools that deliver maximum value for startups, particularly for founders without a tech background. While there's no definitive list of must-have tools, here's a rundown of our tried-and-tested favorites.
Calendly.com: Makes scheduling external meetings a breeze, saving us from the endless back-and-forth of finding a suitable time.
Canva.com: Graphic design platform that empowers even the design-challenged among us to create stunning visuals.
ChatGPT.com: Our trusted AI assistant, lending a helping hand with content creation, research, and more.
Dropbox.com: Secure file storage and sharing, ensuring seamless access to the files we need, wherever we are.
Google Search Console.com: Essential for boosting website visibility and ensuring we're not lost in the vast expanse of the internet.
Google Analytics.com: Our go-to for tracking advertising performance and gaining insights into our audience's behavior, especially as Google is the dominant search engine.
Loom.com: Simplifies video sharing and communication, making collaboration a breeze.
Miro.com: A visual collaboration platform that sparks creativity and keeps our ideas flowing.
Monday.com: Creates customizable workflows, track projects, collaborate in real-time, and manage tasks all in one place.
Moz.com: We rely on this platform for SEO and driving organic traffic to our site.
Pexels.com: A treasure trove of free stock photos and videos, enhancing our marketing materials without breaking the bank.
QuickBooks.com: Keeps our finances in check with easy invoicing, expense tracking, and more.
Runway.com: A cutting-edge AI tool for developing captivating videos that engage and delight our audience.
Slack.com: The ultimate hub for team communication, keeping everyone connected and conversations organized.
Shopify.com: The go-to e-commerce platform for launching and scaling online stores, providing everything we need to sell our products or services online.
Socialbee.com: Social media management tool that streamline social media activities. Simplifies the process of scheduling, publishing, and analyzing content.
Toggl.com: Helps us stay on top of our productivity by tracking our time and tasks effectively.
Wix.com: An intuitive online website platform with drag-and-drop features, enabling us to create stunning websites without the need for coding expertise.
Zapier.com: Our automation wizard, connecting our favorite apps and streamlining repetitive tasks.
For more ideas on tools for startups and small businesses, see the list below or visit the-startupideation.com



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